AI tool privacy

Life Adviser Cover Calculator privacy

This page explains what Life Adviser Cover Calculator receives when an AI assistant uses it and what happens to those details. Nothing you enter is stored by the tool.

Last updated 31 October 2026


Company

PJG Financial Limited

FCA firm reference

919697

ICO registration

ZB537016

Who runs the tool

Life Adviser is a trading style of PJG Financial Limited, registered in Scotland, company number SC535782. Its registered office is 5 South Charlotte Street, Edinburgh EH2 4AN. PJG Financial Limited is authorised and regulated by the Financial Conduct Authority, firm reference number 919697 (insurance: introductions only). It is registered with the Information Commissioner’s Office, registration number ZB537016. Contact: contact@lifeadviser.co.uk.

What the tool receives

The tool receives only what the AI assistant sends when it uses the tool:

  • Calculation figures: mortgage balance, other debts, yearly living costs, years of support, funeral costs and existing cover.
  • If given, the years left on the mortgage, the youngest child’s age and the support age.
  • The tool’s name and technical protocol details, including the protocol version and the assistant’s name and version.
  • ChatGPT may also attach hints such as an approximate location, language and anonymous identifiers. The tool ignores them.

The tool never asks for names, contact details, health or smoking information.

What happens to it

  • The tool works out the result and sends it back to the assistant.
  • Nothing is stored. There is no record of the figures, no account, no cookies and no profile.
  • The figures are not used for marketing.
  • They are not passed to adviser firms or anyone else.

Hosting

Netlify, Inc., a US company, hosts the website and the tool. It handles each request to deliver the service and keep it secure, as it does for every page of this site. The request usually comes from Anthropic’s or OpenAI’s servers, rather than your own device. Hosting is covered in the main privacy policy.

Your conversation

What you type in Claude or ChatGPT is handled under Anthropic’s or OpenAI’s own terms. Life Adviser does not see your conversation, only what the assistant sends to the tool.

Your rights and complaints

Your rights and how to raise a concern are set out in the main privacy policy. Contact: contact@lifeadviser.co.uk. You can also complain to the Information Commissioner’s Office.

Contact

Email: contact@lifeadviser.co.uk. The Life Adviser Cover Calculator page explains the tool, its method and its sources.

Life Adviser is a trading style of PJG Financial Limited, which is authorised and regulated by the Financial Conduct Authority under firm reference number 919697. PJG Financial Limited is registered in Scotland, company number SC535782. Registered office: 5 South Charlotte Street, Edinburgh EH2 4AN. PJG Financial Limited is registered with the Information Commissioner’s Office under registration number ZB537016.